The consumer decision-making process guides how people buy things. Traditionally, it has…
5 Stages of the Consumer Decision-Making Process and How It’s Changed
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Marketing
21 posts
Inside “Wicked: For Good”: The Smart Marketing Strategy That Stayed Relevant With Fewer Promotions
The release of Wicked: For Good, the second chapter of Universal’s hit…
PESTEL Analysis: A Guide for Small Businesses
In simple terms, PESTEL analysis is a tool to study outside factors…
Learn the Secrets of 3 Pricing Strategies
Surveys show over 60% of online shoppers consider price the main factor…
How Apple and Nike have branded your brain
Apple and Nike are two of the world’s most famous brands. Their…
What Product Marketers ACTUALLY Do in Tech Companies!
Essentially, product marketing in tech companies is a dynamic role that links…
How to Sell So That People Feel Stupid Not to Buy
Selling is as much about emotion as it is about logic. In…
8 Dark Psychology Sales Techniques to Sell Anything
In today’s competitive market, understanding the hidden motivations that drive buying behaviour…
Branding vs. Marketing: What’s the Difference?
Generally, in today’s business world many marketers and business owners use branding…
Neuromarketing: How Brands Use Brain Science to Boost Sales
Neuromarketing combines brain science and marketing to see what makes us want…
